Tuesday, October 18, 2011

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The Vega was produced in hatchback, notchback, wagon, and panel delivery body styles. A limited-production model, the Cosworth Vega, with a smaller but more powerful engine, was introduced in 1975, the same year that GM introduced two additional subcompacts: the less expensive Chevrolet Chevette, and the Vega-derived Chevrolet Monza. Two additional Vega variants were produced by Pontiac: the Astre and the Safari Wagon.



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Initially well-received by buyers and the motoring press, from whom it received numerous awards, the Vega sold well against domestic subcompacts such as the AMC Gremlin, Ford Pinto, and imports from Toyota, Datsun and Volkswagen. By 1974 it was among the top 10 best-selling American cars.



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Brought to market in a short time, early examples suffered from engine problems, poor build quality, and corrosion, which caused long term harm to GM's reputation. Although the faults were remedied by recalls and redesigns, a three-year decline in sales culminated in the car's cancellation at the end of the 1977 model year



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Chevrolet and Pontiac divisions were working separately on small cars in the early and mid 1960s. Ed Cole, GM's executive vice-president of operating staffs was working on his own small-car project using the corporate engineering and design staffs. He presented the program to GM's president in 1967. When the corporation started seriously talking about a mini-car, Cole's version was chosen with the proposals from Chevy and Pontiac rejected, and Cole's new mini-car was given to Chevrolet to sell. Not only did corporate management make the decision to enter the mini-car market, it also decided to develop the car itself. It was a corporate car, not a divisional one.



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In 1968 GM chairman James Roche announced that General Motors would produce the new mini-car in the U.S. in two years. Ed Cole was the chief engineer and Bill Mitchell, the vice-president of the design staff, was the chief stylist. Cole wanted a world-beater, and he wanted it in showrooms in 24 months. This was an extremely short time to design and engineer a new car, especially one that borrowed almost nothing from any other. Ed Cole formed a GM corporate design team exclusively for the Vega headed by James G. Musser, Jr. who had played major roles in helping develop the Chevy II, the Camaro, the 350-and 400-cu in V8's and the Turbo-Hydramatic transmission. Musser said, "This was the first vehicle where one person was in charge and, under him — that is me — a group of guys did the entire vehicle." The Vega, like the Corvair, has long been referred to as Ed Cole's baby. It was as GM president that Cole oversaw the genesis of the Chevrolet Vega — ultimately meeting the projected schedule. Early spy reports called the Vega "Gemini" and "GMini," although Motor Trend and other publications used the correct internal designation, XP-887. Chevrolet "teaser" ads began in May 1970, not announcing its name, stating-You'll see.



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The Chevy Vega was conceived in 1968 to utilize the newly-developed all-aluminum die-cast engine block technology. The first sand cast aluminum blocks were actually produced a full two years prior to the corporate decision to build the Vega. The decision was made to go with a relatively large displacement engine with good low speed torque. Economy would be achieved through the use of low numerical gear ratios, which would keep engine rpm low. The Vega engine itself went through 6,000,000 driving miles of testing. The earliest, or pre-test, version of the engine was tested in a Fiat 124 sedan. This car was used for development of the aluminum block, while several 1968 Opel sedans were used for drive train development



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Chevrolet instituted a totally new management program: the car line management technique. In placing a single individual, the chief vehicle engineer, in charge of the entire program and having the entire car – including engine, suspension, and brakes – designed by engineers specifically assigned to the Vega. A total of 50 engineers were assigned to the Vega engineering team broken down into body, power train, and chassis design groups; the product assurance group, and the pleasability group. Fisher Body engineers and draftsmen were also moved in with the Vega personnel. It is generally acknowledged that this organizational arrangement made it possible to put out a totally new car in such a short time. The pleasabilty group would check continuously on the vehicles on the assembly line. As part of another program, computers would monitor quality control of every vehicle built.



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